福岡観光コンシェルジュ

 

Shintencho Shopping Arcade

新天町商店街 vol.7

Gourmet, souvenirs, services, and more—A colorful mix of shops awaits !

Let’s enjoy everything the Shintencho Shopping Arcade has to offer!

Located right in the heart of Tenjin, Shintencho Shopping Arcade offers a nostalgic and welcoming atmosphere, even amid the city’s hustle and bustle. Within its covered walkways—where everyday life and travel adventures come together—you’ll find around 90 unique specialty shops and restaurants. From signature dishes to stylish local finds, take a stroll through the arcade like a treasure hunt and enjoy a mini getaway in the city.

3things to do in
Shintencho Shopping Arcade

①Local × Retro × Now × Future
Discover timeless charm

Shintencho Shopping Arcade is wrapped in a joyful, welcoming atmosphere. With a wide variety of specialty shops lining the street, visitors are sure to feel a sense of excitement around every corner. Friendly shopkeepers greet you with warm smiles, and casual chats may just make your day. A symbolic presence within the arcade, the large clock tower changes its appearance with the seasons. At set times, its bell rings out through the street, and charming dolls begin to dance to music — it’s simply adorable! Every July, a decorative float from the Hakata Gion Yamakasa festival makes an appearance, signaling the arrival of summer with a traditional flair.

The History of Shintencho Shopping Arcade

Stretching from Nishitetsu Fukuoka (Tenjin) Station toward Tenjin Nishi-dori, Shintencho Shopping Arcade has long been a beloved part of the city. After World War II, the area—then known as Tenjin-machi—was reduced to ashes by air raids. In 1946, local Hakata merchants came together with the goal of restoring vitality and smiles to their community, opening 21 shops in wooden buildings with traditional tiled roofs. By 1950, a large arcade stretching 288 meters was completed, giving the street its iconic covered look. A major sales event held at the time of the arcade’s opening marked the beginning of the Shinten Festival, which has since evolved into the much-loved Wagon Sale. The pioneering spirit of Hakata merchants also breathed fresh energy into the centuries-old Hakata Gion Yamakasa festival. Today, the sight of decorated festival floats and the lively “Osshoi!” chants running through Shintencho have become a treasured part of the local summer scene.

Now, with 79 years of history behind it, the arcade is stepping into the next era. A large-scale redevelopment is scheduled to be completed in about five years. While new buildings and scenery will gradually take shape, the warm spirit and heartfelt hospitality of Fukuoka will remain unchanged.The story of Shintencho is far from over—it continues to evolve.


2. From Lunch & Dinner to One-Handed Bites
Savor a Deliciously Diverse Food Scene

From hearty Japanese meals like kamameshi (rice cooked in an iron pot), udon, and soba, to cozy cafés perfect for a break—Shintencho is home to a wide variety of eateries .

Tendon and kaisendon (rice topped with tempura and seafood) made for a very satisfying meal!

Long-established restaurants offer a calming atmosphere

Eat In(Dine in)

A showcase that’s fun just to look at
Relax in a stylish café
Tea time is leisurely…
Everyone loves conveyor belt sushi!

Take Out(To go )

Enjoy a freshly made, piping hot taiyaki!

3. From Classic Souvenirs to Stylish Finds
Shop Unique Treasures to Take Home

One of the charms of Shintencho Shopping Arcade is its wide variety of unique specialty shops. You’ll even find stores dedicated to picture frames and knives! From trendy fashion items to traditional sweets and fine teas perfect as gifts for someone special—there’s so much you’ll want to take home!

Perfect for a little treat
Found a super cute wallet!
There are also traditional Japanese goods!
Q. What are these? A. Pins shaped like Japan’s 47 prefectures.

新天町商店街まるごと楽しもう!

天神のど真ん中にありながら、どこか懐かしくてあたたかい「新天町商店街」。地元の人の暮らしと旅人の非日常が交差するアーケードには、約90店舗の個性豊かな専門店や飲食店が軒を連ねる。各店の推しメニューからお洒落なアイテムまで、宝探しをするように商店街散策を楽しみ、小旅行気分を味わってみよう。

新天町商店街でしたい3つのこと

ローカル×レトロ×今×未来。
時を超えた魅力に出会う

街全体が楽しい空気に包まれた「新天町商店街」。あらゆるジャンルの専門店が建ち並び、訪れた人をワクワクさせてくれる。笑顔で迎えてくれるお店の人とのおしゃべりに、思わず頬も緩む。季節ごとに表情を変える大時計塔は、商店街のシンボル。特定の時間になると鐘の音が響きわたり、音楽にのせて人形たちが踊り出すキュートさ! また、毎年7月には、「博多祇園山笠」の飾り山笠が登場し、夏の始まりを告げる。

知れば知るほど奥深い。 

新天町の歴史

西鉄福岡(天神)駅から天神西通りに向かって伸びる「新天町商店街」。終戦直後、 大空襲で焼け野原となった天神町(当時の町名)に、「活気と笑顔を取り戻そう」と博多商人たちが立ち上がり、1946(昭和21)年に木造瓦ぶきの建物で21軒が開店。 1950(昭和25)年には、延べ288メートルにおよぶアーケードも完成した。創業時の大売り出しを機に始まった「新天まつり」は、今では「大ワゴン祭」として 親しまれる恒例行事に。博多商人のパイオニア精神は、博多祇園山笠の伝統に も新たな風を吹き込み、「オッショイ!」の掛け声とともに駆け抜ける山笠は、新天町の夏の風物詩となっている。

そして今、79年の歴史を刻んできたこの商店街も、次の時代 へと歩みを進めている。約5年後に再開発ビルの開業を予定。 福岡らしい人情とぬくもりはこれからも変わらずに、少しずつ 新しい風景へ…新天町の物語はまだまだ続いていく。


ランチ&ディナーからワンハンドグルメまで充実!
バラエティー豊かなグルメを味わう

釜めしやうどん・そばなどの和食処から、くつろぎのカフェまで。思わず食べ歩きたくなる多彩な飲食店がそろっている。

Eat In(店内でお食事)
老舗はどこかホッと落ち着けるたたずまい
天丼、海鮮丼でお腹大満足!
見ているだけで楽しいショーケース
洒落たカフェでゆったりと過ごして
ティータイムはのんびりと…
みんな大好き回転寿司!
Take Out(お持ち帰り)
アツアツの鯛焼きをどうぞ!

定番みやげもユニーク雑貨も、粋な装いも。
とっておきのアイテムを買う

個性豊かな専門店が多いのが新天町商店街の特徴。中には額縁の店や刃物の店も! ファッショ ンを楽しむアイテムから、大切な人へ贈りたい銘菓や銘茶まで、あれもこれも欲しくなる!

自分へのご褒美にぴったり
可愛いおサイフ発見!
和グッズもある!
Q.これは何でしょう?  
A.47都道府県の形をしたピンズです。

Shintencho Shopping Arcade

Shintencho Shotengai Shogyo Kyodo Kumiai Jimukyoku (Office of Shintencho Shopping Arcade Commercial Cooperative): 092-741-8331

Shintencho Shotengai Shogyo Kyodo Kumiai Jimukyoku (Office of Shintencho Shopping Arcade Commercial Cooperative): 092-741-8331

Address:Shintencho Building 510, 2-9 Tenjin, Chuo-ku, Fukuoka city

WEBSITE : http://www.shintencho.or.jp

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